The AI Revolution: How AI is Redefining Social Media
In the last decade, social media has grown beyond its original purpose as a platform for personal interactions and is now a robust marketing tool. Artificial Intelligence (AI) is in charge of transforming social media, helping companies enhance their strategies, engage audiences, and optimize their
Read MoreThe Rise of Virtual Influencers: Unveiling Their Impact on Social Media Marketing
In recent years, virtual influencers have emerged as a groundbreaking social media marketing trend, revolutionising how brands engage with their audiences. In this blog post, we’ll explore the rise of virtual influencers, their impact on social media marketing strategies, and how brands can leverage this
Read MoreHow to develop a content strategy in 9 steps?
Crafting an effective content strategy is crucial for online success. Here’s a refined nine-step process to guide you: 1. Set Clear Goals: Define specific objectives for your content strategy, such as increasing brand visibility, attracting potential customers, or boosting sales. Clear goals will shape your
Read MoreBrand Positioning Through Shared Values (Part2)
After we shared a journey around the core concepts of value-added marketing, we now invite you to embark on a free journey of liberal marketing train of thought, which will definitely change the way you think about marketing your business. Choose Your Value Approach When
Read MoreWhy Value-Added Marketing Is the Future?
Following global marketing trends is a stringent task all by itself, not to mention choosing which marketing wave to ride, which often proves even more baffling. This is where the role of marketing and advertising expertise comes in to assist a brand in finding its
Read MoreCOP28: The Road to the Future through UAE
In the previous two parts of Nfinity8’s COP28 series, we have highlighted the global institutions and foundational agreements upon which the core of global climate action is based on. As well as showcasing the importance of climate knowledge starting from the individual, local and regional
Read MoreCOP28: Fostering Climate Knowledge
As we approach COP28, we believe that augmenting Climate Knowledge is of prime importance to get everyone involved in shaping a cleaner future for the UAE and all humankind. Let’s launch into a trip to the climate space together. The Essential UNFCCC Secretariat The UNFCCC
Read MoreNfinity8: Let’s talk COP28
The 28th Conference of the Parties (COP28) will be hosted at EXPO City in the emirate of Dubai, United Arab Emirates, from the 30th of November till the 12th of December, 2023. Our enlightened leaders acknowledge the significance of climate action by hosting COP28 and
Read MoreLeveraging AI: Detecting Local User Intent with AI (3)
In the previous two parts of the Leveraging AI series, we have covered many unfrequented aspects of Artificial Intelligence’s role in marketing local businesses. Now, we wish to navigate with you to another location on the smart marketing map of the future. Let’s go ahead
Read MoreLeveraging AI: Smarter Local Ads that Overtake Competitors – 2
In Part One of the “Leveraging AI” article series, we have discussed some unvisited AI concepts and how to incorporate them into your local business web content optimization as part of the SEO strategy you must implement for your business. Moving ahead while maintaining the
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