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Discover the new AdWords experience

adwords

AdWords is Google’s publicizing framework.  With the new AdWords experience, you can reach your business goals and save time to ease your decision-making when you create a search network or Display Network campaign by guiding you to the specific features to help your ad campaign succeed.  It also offers to clarify Quality Score, cost-per-click and click through rate. Paige Bowen says AdWords has recently had a makeover, and with it comes some brilliant new tools and features designed to enhance reporting for all elements of your paid search account. From search to Shopping to Google display network.

 

Google continue introducing a new experience for advertisers to be more focus on business goals,  faster and more intuitive. Advertise your product or service right to someone who is ready to buy. Also, you can reach the right audience with remarketing list for search ads.

 

Google walks you through tools and tips to help you save time and get more done with faster access to what you use, and gain actionable insights with new graphs and reporting tools.

 

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Best Tools to Analyze Competitors on Social Media

Analyze Competitors on Social Media

Check what your Competitors are doing in Social Media

To analyze Competitors on Social Media, your strategy must include research and monitoring. Indeed, analysis of competitors   allows you to compare your brand and you can easily assist and recognize your engagement and budget.  Also, measuring your competition gives you a wide picture on how to improve your Social Media Strategy.

Measuring social performance requires a comprehensive strategy as it involves interpreting, data gathering and online traffic monitor. In any case, your analysis must include your competitor’s strength as well as their weaknesses.

How to perform analysis? Read more of Social Media Examiner’s Article to know more of the free tool analysis and research tool to compare your social media presence with your competitors.

 

Do you need help to Analyze Competitors on Social Media ? SIGN UP HERE

 

 

How to use facebook ads to increase your Business Visibility

How-to-use-Facebook-Ads

Below are the different types of Facebook Ads that increase you business online visibility

1. Promote your Post

Facebook marketing and  Facebook ads boosting is the effective way to get more exposure and reach new audience for your advertisements, it can be offers, news or special events. Additionally you can  target people in your local area to boost your sales. This can all be done right from your Facebook Page.

 

2. Create App Ads

App becomes a necessary tool in increasing business revenue and engagement. You can connect better with your customer or ad users they can easily click, like, comment, share and install your app.  App Ads can either Desktop App Ads or Mobile App Ads: With Desktop App Ads, you can promote your app in the News Feed on Facebook and with Mobile App Ads, you can promote your app in the Facebook Mobile News Feed.

 

3. Increase Website Traffic from Facebook

Add Facebook Share Buttons to your Website, make it easy for your content to be shared on Facebook. In fact sharing interesting tips, news, Pictures of your products and services is the easiest way to build engagement to your followers. Make sure you include your website link to get people to visit your website.

 

4. Reach your target Audience

Set up your audience reach those audiences who are most interested in your ads. Moreover targeting options include Location, Age, Gender and you can even narrow your audience base on their Interest, Demographics, Behaviors and Connections.

 

5. Get Leads for your Business

Through Facebook you can collect leads by either posting a Landing Page or Creating App for your products or services, for Landing Page you can ask your follower to input their details in exchange with offers or free services  and for app encourage people to download to see more of your updates or offers.

 

6. Get Video Views

Increase Traffic and Views by promoting your video ads or either by uploading your video directly to Facebook or a platform to do your YouTube marketing. Further, don’t forget to always use a Call to action.

 

7. Get people to attend your event

Facebook events are a fantastic tool for event Marketing. Create an event facebook ads and share with your fan base or news feed. The Important thing is to re target those people in your connections specially those who are already been going to any event on your page.

 

8. Get people to claim your offer

Offers are the discount you can create to your Facebook Page and share with your followers or customers to encourage them to shop from your store.

 

How to Improve Website backlinks for your SEO

backlink infographics

What are backlinks and why are they important?

 

Website backlinks are the hyperlink from one website pointing back to your website. The number of backlinks a website has indicates the popularity or the importance of the search engine. So, the more backlinks you have pointing back to your site, the more popular it will be, and good backlinks for SEO remain a vital quality ranking signal for Search Engines.

 

What type of Backlinks your Business really needs and how to get website backlinks for SEO?

 

Quality backlinks will help you attract visitors to your site. Building a good website is not enough people are going to find you without linking you site to the right direction. Building quality backlinks are one way of attracting visitors to your site.

 

Neil Patel in his video explains the importance of backlinks on the website.

 

Do you need help in building backlinks for your SEO? SIGN UP HERE.