October 13, 2020

How to choose the right hosting for your website?

How to choose the right hosting for your website? Everyone loves a fast loading website. The choice of hosting company and the server that uses to store your website can have a significant impact on your page speed. If you made the wrong decision, both

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August 25, 2020

What is PPC (Pay Per Click)?

One might wonder, what is PPC (Pay Per Click)? PPC is a tactic where the advertisers place an online ad and pay whenever a viewer opens the ad. Placing the ad only costs whenever users engage with the ad. It is one of the ways

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July 1, 2020

Security Risk on Social Media | 3 ways to Reduce

Security Risk on Social Media. Social Media is an often overlooked area when it comes to information security. Because sometimes it’s treated like a personal communication tool, rather than a business platform. A look into most severe social media security risks: Leaving an account unmonitored. This became

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June 15, 2020

Digital Detox: How to disconnect and reconnect

What is “Digital Detox”? “Digital detox” is a period of time during which you do not use mobile phones, computers, etc. because you usually use these devices too much. It is an opportunity to reduce stress and focus more on interaction with others. “We all need

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May 20, 2020

Remote working: 7 Security tips working from home

Security Tips Working from Home. The coronavirus outbreak has forced many office employees to remain at home. Unfortunately, cyber threats are not on a pause. In fact, Coronavirus email attacks evolving as outbreak spreads. Working from home might be new to you so here are security

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October 1, 2019

How to Do Keyword Research for a Website

If you want your website to be optimized for search engines, using the right keywords becomes very important. Having the right keywords is similar to telling your customers that you offer them exactly what they are looking for. We will talk in detail about how

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May 22, 2019

SEO Best Practices to Drive Organic Traffic

Creating your website using SEO best practices is very important as it helps you get valuable traffic. SEO does not involve any single task or a single strategy. For effective search engine optimization, a combination of SEO best practices must be followed that will definitely

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April 8, 2019

Social Media or SEO – What would you choose?

Social media and SEO, both are inbound channels yet very different from each other. Search Engine Optimisation is all about receiving traffic through search engine rankings while social media is more about building relationships, connecting with the audience and getting traffic through social media channels.

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March 21, 2019

Benefits of Newspaper Advertising

With digital marketing technology, there is a big change in how the information is delivered and consumed. This also brings a constant challenge for the advertisers how they should best reach and engage their customers. It might be surprising to learn that in this digital

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February 25, 2019

Why your business must have a website?

For many businesses, it is convenient to believe that a website is not very important for their business and they would still prefer to follow the conventional way of marketing. Especially small business owners might not always consider the idea of investing time and money

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